Management​

RONI SOFFER

Co Founder and CEO

Roni is Co-Founder, CEO, CFO and VP HR of High Sec Labs (HSL). She is the commercial driving force behind the company's vision and innovative patented solutions.

As CFO, Roni oversees accounting, business support, financial planning and analysis, investor relations, and tax functions at HSL.

As VP HR Roni oversees all aspects of human resource management, recruitment and employee welfare. This is central for HSL, which is comprised of a dedicated team of professionals in the fields of cyber security, engineering, operations, marketing and sales.

Roni owns an experience of over 20 years in building and leading HR & Finance teams in global companies with significant operational complexity.

Roni holds a Bachelor of Arts (BA) in Psychology from IDC College, Herzliya, Israel, directors certificate from the Technion – Israel Institute, Arbitration Certificate from Bar Ilan University, PON Program Of Negotiations From Harvard University with The Technion Cooperation, and Human Assets Certificate from the Technion Institute.

Zohar Vered

CMO, VP Sales & Business Development

Zohar Vered is HSL's senior vice president for Worldwide Marketing, Sales and Business Development.

Since joining HSL, Zohar has helped the company to define and design the best solutions for preserving network isolation at the desktop side.

Owning in-depth technical and commercial understanding of various high-security market verticals, Zohar functions as an important connecting link between HSL high-profile R&D teams and HSL customers.

As CMO and VP Sales & Business Development, Zohar is leading all of HSL marketing activities worldwide. He is responsible for the company's strategic accounts and oversees the company's business development activities in front of technology as well as distribution partners.

Zohar owns twenty years of management experience in global hi-tech Product Marketing, Information Technology and Software Systems Analysis.

Zohar holds a Bachelor of Arts (BA) in Economics from Tel Aviv University, Israel.

Ariel Zadik

VP Engineering & Quality

As VP Engineering & Quality, Ariel is responsible for all engineering and quality aspects of HSL products; including supervision on production lines, purchase and logistics aspects, relationships with subcontractors and timely supplies to partners and customers worldwide.

Ariel is working in cooperation with HSL distribution and OEM partners' teams around the world and manages an end-to-end supply chain ensuring HSL products are timely shipped and meet the highest quality standards.

Within HSL, Ariel oversees ISO certification and implementation processes. He also supervises, together with HSL engineers, the various Common Criteria and regulatory certification processes of HSL products.

Prior to HSL, Ariel worked at several global hi-tech and IT companies in operations and engineering roles.

Ariel holds a Bachelor of Science (B.Sc.) in Industrial Engineering & Management from Coventry University in the UK and a Practical Industrial Engineer degree from the Technion - Israel Institute of Technology.

Suzzi Efrach

VP Operations

As VP Operations ,Suzzi is responsible for all purchasing supply chain and operations aspects of HSL global, including supervision on production lines, purchase and logistics aspects, relationships with subcontractors and timely supplies to partners and customers worldwide.

Suzzi is working in cooperation with HSL distribution and OEM partners' teams around the world and manages an end-to-end supply chain ensuring HSL products are timely shipped and meet the highest demands standards.

Suzzi is managing HSL global operations Israel & US, and responsible on 150 operations worldwide employees.

Prior to HSL, Suzzi worked at PCB Israel with various of operations roles.

Suzzi holds a B.A at Social sciences From Emek Israel College, Industrial Engineering & Information systems From the Technion - Israel Institute of Technology and Arbitration Certificate From Bar Ilan University.

Einat Kidron

HR Manager

Einat leads our human resources efforts, bringing more than 14 years of experience in HR.

Before HighSecLabs, Einat provided Human Resources Recruiting Services to the private and public sectors and held various HR positions where she developed and implemented policies for staff recruitment and professional training and development.

Einat believes that “creating open communication, feedback, and discussion with employees is crucial for maintaining employee satisfaction, self-fulfillment, and a positive culture”.

Einat holds a B.A in Psychology (graduated with honors) and a Postgraduate Certificate in Human Resource Management.

David Hirshberg

M.Sc EE, MBA & Patent Attorney IP Manager

David Hirshberg is the Intellectual property (IP) manager of High Sec Labs (HSL).

David is in charge of IP strategy, nurturing innovation, creating, maintaining and exploiting the patent portfolio of the company.

David holds Israeli patent attorney license, Master degree in Electrical Engineering and MBA from the Technion - Israel Institute of Technology. 

David owns over 30 years of experience in R&D, entrepreneurship and IP management in the high-tech industry and he is the inventor of over 20 patents.